The Artist and The Community
Rebecca Anderson, Founder and Executive Director of HandMade in America, discusses how artists can link together to form a strategic marketing capability and enhance economic development. The small town process is based on assets of each community’s resources and strengths. Using this model, communitites that have traditionally not had resources or seen themselves as advantaged, as well as those that have, can create an opportunity to learn, grow, and teach others about community revitalization. See how the artist fits in this process.